PREMIERE
See the next big artists here first.
Little Simz
LIFT Alumni
Aurora
Jack Garratt
Nothing But Thieves
Little Simz
Wolf Alice
Years & Years
James Bay
Rixton
Ella Eyre
Gorgon City
Sam Smith
Foxes
Lorde
John Newman
Nina Nesbitt
Iggy Azalea
Bastille
Lawson
Conor Maynard
Rita Ora
Labrinth
About LIFT
VEVO’S LIFT program began in January of 2011 as a way of celebrating new talent. VEVO prides itself on introducing emerging artists to a broader audience, and each LIFT cycle spends an extended period of time painting a detailed portrait of its act so potential listeners will get a fuller immersion into the artist’s musical impact and cultural breadth. Through exclusive interviews, behind-the scenes footage, video premieres, and intimate live shows - all exclusive to the VEVO platform - we unite the artist and the audience.