PREMIERE
See the next big artists here first.
Austin Mahone
LIFT Alumni
Sam Smith
Little Mix
Rixton
Disclosure
American Authors
Aloe Blacc
The 1975
Lucy Hale
Fifth Harmony
Lorde
Zendaya
Avicii
The Neighbourhood
Florida Georgia Line
Krewella
Austin Mahone
The Saturdays
Kacey Musgraves
Paloma Faith
Bridgit Mendler
Kendrick Lamar
Walk The Moon
Rita Ora
Graffiti 6
One Direction
Karmin
Mindless Behavior
Dev
Funeral Party
Tinie Tempah
Oh Land
Jessie J
About LIFT
VEVO’S LIFT program began in January of 2011 as a way of celebrating new talent. VEVO prides itself on introducing emerging artists to a broader audience, and each LIFT cycle spends an extended period of time painting a detailed portrait of its act so potential listeners will get a fuller immersion into the artist’s musical impact and cultural breadth. Through exclusive interviews, behind-the scenes footage, video premieres, and intimate live shows - all exclusive to the VEVO platform - we unite the artist and the audience.